Getting into Radio

Annie Tricks graduated from the University of Exeter, Streatham Campus, with a 1st in BA Drama in 2018. She’s currently working as Campaign Executive at Global, and hosts The Grad Pod  

Annie Tricks, Exeter alum, Campaign Executive at Global, and podcaster

Whilst at University I threw myself into the societies. I always loved learning new skills and meeting new people, and many of the societies at Exeter provided this. In my First Year I remember throwing myself in perhaps a bit too much, but that’s always a good thing as you can work out what you’re truly interested in. One of my big loves were the three Xmedia societies, particularly Xpression, the student radio station. While growing up, radio was always in the background, but in my life Drama had always been in the foreground which is why I chose to study it at university. Nevertheless, the thought of getting involved in radio intrigued me, so I signed up to Xpression at the Freshers Fair.

Joining Xpression was one of the best steps I took during my time at Exeter. Not only was it great to learn how to control a radio desk and make my own radio show, but I also met so many interesting and exciting people from different degrees, who have now become my best friends. In my First Year I mainly worked on Xpression because I found it really enjoyable. I loved music, so got involved in the music team conducting interviews and helping out at various events. However, at the end of First Year I realised that I loved it more than a hobby, and began to consider it becoming my career.

“…there are parallels in terms of creativity and organisation which I learnt from my course. However the biggest contribution towards where I am now from my university life has to be Xpression.”

I knew radio was really hard to get into, and thought I had better start early, so I emailed a lot of local stations asking if I could get some work experience. This was really key in terms of getting to where I am now, as I threw myself into lots of different roles: promoting on the streets for Radio Exe, volunteering at events for the BBC, shadowing shows, writing bulletins, and editing interviews for Phonic FM. I tried to do as much as I could, as well as doing a lot for Xpression itself whilst being on the committee. I was then very fortunate to be given the contact details of a producer at Heart, and after getting in touch with him I landed a four month internship beginning at the start of Third Year.

The internship was extremely useful in terms of gaining experience. Not only did I learn how Global (who own Heart) worked in terms of programming, but I was involved in coming up with show ideas, editing promotional trails that went on air, and event managing when I helped out at their big Christmas Fair. I made many great contacts also, which enabled me to get where I am now; working for Global in Birmingham.

Although I’m not on the programming side yet, I’m very fortunate to be working for such a big radio company, especially straight out of University. I found out I got my job two days before Graduating which was incredible. I currently work as Campaign Executive, which involves helping coordinate various campaigns on air and online e.g. competitions, sponsorships etc.

Despite my job perhaps being far from my degree, there are parallels in terms of creativity and organisation which I learnt from my course. However the biggest contribution towards where I am now from my university life has to be Xpression. The support was amazing, and I would highly recommend anyone to join and throw themselves into such an incredibly encouraging environment.