Grafters Only – Getting into the Beauty Industry

Maddie Davies graduated from the University of Exeter, Streatham Campus, with BA English in 2018. She’s currently Content Beauty Writer for online beauty retailer Feelunique. 

Maddie Davies, Exeter Alumn and current Content Beauty Writer for Feelunique

Upon graduating from Exeter I went on to travel around Sri Lanka for a month and returned home to begin job hunting. In August and September, I started an internship with London Evening Standard supporting the fashion and beauty team in the run-up and duration of London Fashion Week. During this fulfilling (unpaid) experience, I began applying for jobs that centralised around writing in the beauty industry, which is now one of the biggest industries in the UK. One day I applied for the role as a Beauty Writer for Feelunique; the next day, I was being asked to attend an interview the following week. A month later, I started my first job as a graduate at Feelunique based in Covent Garden.

“My part-time job throughout University was working as a make-up artist for brands such as Benefit Cosmetics and MAC. As an English student, it made sense to combine my love for beauty and my enthusiasm for writing.”

My part-time job throughout university was working as a make-up artist for brands such as Benefit Cosmetics and MAC. As an English student, it made sense to combine my love for beauty and my enthusiasm for writing. I love that I am working for one of the largest industries in the UK, an industry that is creative and constantly evolving. It’s the first major industry to take a positive step forward in animal cruelty and the reduction of plastic. It’s also an industry that welcomes all ages and genders. We are also capturing a new generation – one that is actually interested in what goes into their products, what it does for their skin and how it impacts the wider environment. I am constantly learning in this industry and I am forever excited by what’s to come.

I loved the campus – it felt like a little student bubble plonked right on top of the hill that couldn’t be burst. I loved that I could do my work somewhere different every day and not get bored of it (even if 60% of my dissertation was written in Queen’s Cafe drinking flat whites and eating pastries).

I choose to study at Exeter because of its tremendous reputation for teaching, particularly for English. The syllabus excited me from the moment I saw it on the first open day in June 2016 – I just knew that I was going to study there. With my home being South Wales, the hills and greenery of Exeter didn’t feel too far away from what I was used to. So, I think the idea of a home-away-from-home had a bit of a part to play in my decision making, too.

I’ve learned how to interact with PRs and how that industry works so well with the world of beauty. I’ve had the experience of interviewing major leaders in this field, such as Charlotte Tilbury, Huda Kattan and Trinny Woodall. Throughout my time as an intern I was fortunate enough to be published in Cosmopolitan, Red Magazine, and London Evening Standard Online.

“Email as many people as you can for work experience – for some of my internships I emailed every address I could find (a total of 48) and only one got back to me. From there it snowballed, so don’t be afraid to do the same.”

Get as much experience on your CV as possible; this industry seeks grafters, if they see you’ve been working unpaid, that shows them how much you want to succeed. I hope to go on to be a senior beauty writer and from there I’d be excited to see where the industry takes me.

Email as many people as you can for work experience – for some of my internships I emailed every address I could find (a total of 48) and only one got back to me. From there it snowballed, so don’t be afraid to do the same. Appreciate that you will have to do the rubbish jobs. Mine included picking up dry-cleaning, making tea and cleaning fruit. It doesn’t mean that they don’t like you, some like to see how much you’re willing to do – others are simply too busy to do it themselves. Make sure you’re on the pulse of newness in this field. Something new and exciting is always happening here and to show that you know that is a huge bonus.