MA International Film Business – Term One

Last term the College of Humanities welcomed its first student cohort on the inaugural MA International Film Business programme at the University of Exeter.

JimW-Mike Leigh 11Chairman of the London Film School (LFS) and multi-award-winning director Mike Leigh with Deputy Vice Chancellor (Education) Professor Nick Kaye. Photo by Jim Wileman.

In an exciting partnership with the London Film School, MA International Film Business students have had the opportunity to explore the filmmaking industry both here in the south-west and the capital, where the students have been studying since January. Co-directed by Angus Finney of the London Film School and Professor Will Higbee at the University of Exeter, the programme provides students with an understanding of the film industry and its practices, key business tools, and an insight into world cinema and the role of film culture.

During their first term, MA International Film Business students were taught by film specialists from the College of Humanities and the Exeter Business School. A number of notable industry experts came to speak to the students. These included film director and producer Don Boyd, British independent producer James MacKay, US/UK film producer Gavrik Losey and Ken Dearsley, Independent Consultant and Partner of the Intellectual Property and Technology group IPT.

Moye_UoE_MAIFB_Gavrik_Losey_004

US/UK film producer Gavrik Losey came in last term to speak to students. Photo by Theo Moye

Another industry speaker to visit the University was local filmmaker and pop-up cinema entrepreneur David Salas. David worked with the students to curate their own pop-up cinema event, asking them to prepare and present a series of short films for the general public in the Bill Douglas Museum at the University of Exeter. The six groups of students put on a varied and exciting programme of films, each spanning different genres, styles and languages.

This slideshow requires JavaScript.

During the course of this year, we hope to let you know the progress of these students as they embark on their next term of study at the London Film School.

The students are due to attend the Berlinale festival, taking place from the 5 – 15 February. If you wish to follow the festival online via Twitter, search for the following hashtags #MAIFB, #Berlinale and #BerlinaleMoments

For more information about the MA International Film Business programme, please visit the College of Humanities website.

Day two at Berlin Film Festival, part two

Dr Will Higbee, Senior Lecturer in French, Director of Programmes (Film) and Deputy Director of the Humanities Graduate School, is currently at the Berlinale, the Berlin International Film Festival.

Pt 2: films

After a morning of workshop discussion, I then spent the afternoon at a couple of screenings for two very different films at very different venues that emphasise the diversity of filmmaking talent on offer at the Berlinale.

Firstly I went to see celebrated Taiwanese auteur Tsai Ming-liang’s medium-length non-narrative film Xi You /Journey to the West screened in the fabulously retro Kino International on the East side of the city. The film begins with a long take shot in extreme-close up on the face of a man who is breathing heavily. Those familiar with Tsai’s work will recognize this description as part of the authorial style that has come to be known as a cinema of slowness– long takes, shot from a fixed position, observing characters either in close-up or in relation to their surroundings, where change and the perception of duration is almost undetectable. However, in Xi You Tsai appears to be pushing this idea of a cinema of slowness to its experimental limit. So in a film that runs for just under an hour we have single takes lasting around ten minutes (or at least that’s what it felt like) as a Buddhist monk (played by actor Lee Kang-sheng, who has featured in all of Tsai’s films to date) walks barefoot and incredibly slowly, so slowly that his movements are almost imperceptible. In contrast to the earlier scenes where he is shot in isolation, the movements of the monk are placed in the increasingly busy and populated streets of Marseilles. The monk, who is eventually joined by another unnamed man (played by veteran French actor Denis Levant), thus appears to advance in super-slow motion as the rest of the city moves around him as normal. The monk’s incongruous relationship to his surroundings is further highlighted by the fact that Tsai simply places his character amongst pedestrians (not actors) who greet his presence with a mixture of amusement and disbelief. What exactly Tsai is trying to say with this film, I couldn’t honestly tell you. However, if you simply immerse yourself in the cinematic spectacle before you on the screen, there is a hypnotic, poetic beauty to Lee Kang-sheng’s slow walking expedition of the Marseilles streets.

I left Tsai’s film, and returned, geographically speaking, to the very heart of the festival, the red carpet and luxurious surroundings of the Berlinale Palast. I went there to see one of the films in official competition, the Argentinian La Tercera orilla, directed by Celina Murga and produced by Martin Scorsese. With not a slow-walking monk in sight, the film explores the stifling atmosphere experienced by, Nicolas, the illegitimate teenage son of a respected local doctor in the provincial town of Paraná. Simply but elegantly shot, the film builds in an understated manner on the tensions between father and son, with Murga coaxing a powerful performance by the young actor playing Nicolas (Alián Devetac), and leading to an unexpected narrative climax. It is one of two Argentinian films in Official Competition at the Berlinale this year, though given its mostly understated delivery, I’m not sure it has enough to scoop the festival’s prestigious Golden Bear for best film. That said, it could well find success in one of the other categories, such as Best Actor for Devetac.

Speaking of awards, I ended the day at an ‘in conversation’ event with British director Ken Loach, an informal prelude to tomorrow evening’s ceremony where Loach will be recognised for his hugely important contribution to British, European and World cinema over more than five decades. A packed crowd at the film museum in the Sony Centre (with many more looking on from outside, just to catch a glimpse of the director) listened to Loach speak eloquently about his career in cinema and the political and artistic convictions that have lead him to direct more than twenty feature films as well as numerous documentaries and TV films. It was a privilege to attend the event but seeing the size and appreciation of the crowd in Berlin did make me wonder if enough recognition will ever be given to Loach back in the UK, considering the respect for him that exists in Germany, France and Spain and his position as one of the most important European directors of the last fifty years.

Will

Find out more about our MA International Film Business.

Day two at Berlin Film Festival

Dr Will Higbee, Senior Lecturer in French, Director of Programmes (Film) and Deputy Director of the Humanities Graduate School, is currently at the Berlinale, the Berlin International Film Festival.

Part 1: Emerging patterns in distribution and marketing

Another packed day at the Berlinale began with coffee and croissants followed by a lively and very insightful master class from Anna Higgs, Commissioning Executive for Film 4.0, the digital arm of Film 4. The master class formed part of the ‘Making Waves’ workshops, to which I was kindly invited as a guest of the Berlin dbbd and LFS. Anna was the driving force at Film 4.0 behind the A Field in England – director Ben Wheatley’s low budget, psychedelic English civil war thriller. As well as adopting a cinematically original approach to the film’s historical subject, A Field in England was experimental due to its simultaneous release in multiple formats and across multiple digital platforms, as well as being screened (without ad-breaks) in a prime-time Friday night slot on Film 4 in July 2013.

The reason this was such a bold move was that the film’s distribution by-passed the traditional series of windows that see a film rolled out over a period of months from cinemas, to pay-per-view/VOD, to rent and buy on DVD and finally on TV. Defying industry logic that suggested no one would go to the cinema if they could watch the film at home for free, A Field in England actually outperformed expectations for a film of this size across all platforms. After going into a detailed analysis of why this distribution strategy worked for this particular film, Anna then responded to questions about the current state of distribution for low-budget/independent cinema today. Her broad conclusion was that the ‘one size fits all approach’ that has to date dominated distribution strategies (and for the most part benefitted Hollywood) is no longer sustainable in a multi-platform, digital age. Instead, producers need to work with distributors to create a bespoke release strategy for each film, using all the digital means at their disposal to engage audiences. For an example as to how this can be achieved, see the Film 4 Digital Masterclass on A Field in England. http://www.afieldinengland.com/masterclass/

Next it was a quick bus ride across town for a late morning session at the ‘Berlinale Talents’, a programme of activities across six days, organized by the festival to support emerging talent within the European film industry. The session I attended was moderated by Ben Gibson (Director of the London Film School) and saw Danish producer Louise Vesth talk about her work on the latest Lars Von Trier film, Nymphomaniac Pt I, as a case study for exploring questions of strategic branding, bespoke marketing campaigns for individual territories, and using innovative strategies on social media in order to successfully distribute ‘difficult’ films. Though Von Trier’s multimillion dollar production and transnational cast of Hollywood stars and European A-listers, which has generated a stir due to its graphic sexual content and the way that the actors’ bodies were digitally replaced with body doubles, is far removed from Wheatley’s low budget ensemble cast in A Field in England, what the speakers from both sessions shared was an insistence on the need for bespoke distribution strategies in order for more challenging and creative films to find a place in the market.

Part 2 will follow later today!

Will

Find out more about our MA International Film Business.