Employer Case Study: QWERTY Beer Box

Name of Organisation: QWERTY Beer Box

Description of Organisation: QWERTY Beer Box is a year one University of Exeter startup, formed in March 2020 to give independent breweries the national recognition they deserve. We’ve since put together 4 independent craft beer selections (Best of the Cotswolds, Devon, Bristol and Wales), partnered with over 40 breweries, worked with numerous high profile corporate clients and sold over 1500 QWERTY Beer Boxes. In 2021 we are looking to triple our 2020 annual sales, export British craft beer to the EU and explore numerous other sales channels.

Name of Employer: Quinn Leatherbarrow-Stokes

Job Title: Co Founder

Internship Scheme usedAccess to Internships (A2I),  Student Business Partnerships (SBPs) 

Feedback:

Together with the intern we were able to define a project that would entail discovering and pursuing incremental sales opportunities in the B2B market across the Southwest (Devon, Cornwall & The Cotswolds). They became an expert in this area of the business and were able to add value to the overall business. Although not leading directly to immediate sales it has paved the way for future expansion and we are in the process of bringing them back on board come September.

Given the results achieved and the attitude and talent demonstrated by the student I do not think there are any obvious improvements. One aspect that I did find helped the relationship was that I was a student at the University of Exeter last year and so was aware of other commitments and we were able to work together on this.

The A2I team have been amazing. They worked with us to put together a job listing and advertised it to the talented students at the University of Exeter. We had a shortlist of students and were able to find someone who was perfect for the role. The student themselves added significant value to the QWERTY Beer Box team and business and gave us the extra capacity to pursue incremental opportunities.