Student Case Study: The Falmouth Distilling Co

Advertising, Marketing and PR, Law with Business, Student Business Partnership (SBP), , , ,

Name of Student: Francesca Whetstone 

Degree Subject: Law with Business 

Job Title: Sales Intern 

Company Name: The Falmouth Distilling Co 

Description of Organisation:  

The Falmouth Distilling Co is a distillery on the Cornish coast creating multi-award winning small-batch spirits designed to enjoy in favourite company. With backgrounds in cheffing, science and design, their gins are uniquely distilled with fresh and foraged botanicals, with a focus on incredible flavour, sustainability, and careful craftsmanship. 

 Type of Internship:   

 Student Business Partnerships (SBPs)   

What were your key duties and responsibilities during your internship? 

My key duties and responsibilities were market research into repeat customers and gaining understanding of customer base. I also completed detailed research into competitors, looking at customer journeys. 

What was your biggest achievement on your internship? 

My biggest achievement was completing a market research report which helped me develop new reporting skills as well as greater business awareness. 

Were there any challenges and how did you overcome these?  

I felt quite overwhelmed at first as I didn’t feel like I had the relevant experience to produce the report. 

Skills Learnt:  

  • Communication 
  • Ability to Work Under Pressure 
  • Organisation 
  • Time and Work Load Management 
  • Strategic Planning 
  • Researching  

Attributes Developed: 

  • Confidence 
  • Motivation 
  • Initiative 
  • Personal Awareness 
  • Creative Thinking  
  • Independence 
  • Work Ethic 

Your message to other students considering a similar job role, organisation or sector? 

“My internship has been eye-opening, exciting, and intriguing. I have loved every minute! The work I have undertaken has really assisted my development of organisation (working alongside my degree), IT skills, and general development of understanding what tasks may be given in a sales and marketing position.

I was given a thorough brief, which I have been supported by Ruth, Daisy and Chloe to meet. They have been a pleasure to work alongside and have been so supportive of any ideas I had. It has helped me to understand where I might see my career path direction, whilst fulfilling an interest of mine – the distilling process!”