Rosie, Advertising, Marketing and PR

Rosie participated in the Career Mentor Scheme in her final year of studying Geography. She was interested in getting into the Advertising, Marketing and PR industry and was thus matched with a Strategy Director at BBH London.

This mentor graduated from Exeter with an English Literature degree in 2005 and has gained a variety of experiences at a number of organisations, including working as a Planner at Lowe for 3 years, as Head of Planning at Edelman for 20 months and then as a Planner at Anomaly. In 2013 he started as a Senior Planner at M&C Saatchi, where he spent over a year and then moved on as a freelance planner at Nonsense London.

rosie

Rosie informed us of the way the Career Mentor Scheme helped her.

She achieved various job hunting objectives, amongst which finding work experience, and personal development objectives, such as getting help in improving her CV. She also increased her knowledge of the entry requirements for the Advertising, Marketing and PR sector and learned more about what the good and bad aspects of the profession are.

Were there any other objectives you achieved?

Better understanding of different levels/sizes of marketing/advertising agencies.

What were the highlights of the scheme for you?

Meeting with my mentor in person, whilst emailing was an effective form of communication, meeting was a more personal experience.

What message would you give to a student thinking of applying for the Career Mentor Scheme?

It is definitely a rewarding and worthwhile experience. It is very straightforward to apply for, and there are many potential benefits to gaining a first-hand insight into your industry of choice.