Matthew Rusk Student Entrepreneur in Residence

In the business world, and the working world, we’ve all heard the saying “for a rainy day”. This typically means being prepared for when things are bad.

A rainy day is usually considered by be a period of unemployment, low workloads or a period of poor health, but is anyone ever prepared for a global pandemic?

As we move out of one of the toughest years many small businesses have, and probably will ever, face, we must consider how we can prevent hardship in future days.

Many small business owners simply cannot go a year without working. It’s the lifeblood of their existence. By this point you’ve already put everything on the line to pursue your passion. You’ve turned your dream into your career. Now we’re all fighting just to stop it slipping away.

Let’s explore three main talking points that could potential help you the next time we see a little rain in the world.

1. Broaden Your Reach – Embrace the Internet

If you’re a local store that offers products to your local community, perhaps an eCommerce option would help add a little safety to your future plans. If you rely on selling locally that’s perfectly fine. However, in the event of current events happing again in another form, your local community may not be able to sustain your business. Get yourself online and make your product available to the wider world.

2. Conduct Business Virtually

If you’re a service provider such as a music teacher, therapist, nutritionist, trainer or anyone else who guides people and helps them realise their potential, then you’ll know that being in a room with someone is essential to conduct business… or is it? These days with services like Zoom and Skype, your clients can be anywhere in the world at anytime and you can still deliver the same level of service you would face to face.

3. Put a Little Aside

This is easier said than done, but if this year has taught us anything, it’s the need to be ready. Try to put a little extra money aside each month just in case you ever find yourself in this unfortunate situation again. It doesn’t have to be huge amounts, but a small amount on a regular basis adds up. This can really help keep you going in tough times.

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Singing Lessons Oxford

It brings me great pleasure to welcome Zoe Mace onboard as the person heading up our Singing Lessons Oxford page.

Zoe has done a huge amount of charity work as a singer, including recording three classical charity albums which raised in excess of £200,000 for various children’s charities.

I know Zoe is going to be a fantastic teacher and our base of students are going to love lessons with her. I want to welcome her onboard and I look forward to seeing her career grow.

Posted under mgrmusic.com