Cross-border Learning: Belgian and UK partners exchange experiences

In early November, SIG‘s HAIRE team were delighted to welcome our Belgian partners Sofie Schepers and Katrien Serroyen who were visiting Cornwall from Laakdal. After a weekend of cultural and historical activities – taking in Guy Fawkes’ night and a tour of Falmouth’s Tudor castle, Pendennis – they spent a day exchanging experiences with Feock (one of our pilot sites) before travelling to East Sussex pilot sites and meeting our partners at Rother Voluntary Action and East Sussex County Council.

The East Sussex team were keen to give as broad a picture as possible of their locality and took our Belgian colleagues on a tour that took in the quaint beauty of Rye (cobbled streets and the fifteenth century Mermaid Inn), Tilling Green social housing estate, new housing in Winchelsea, and a relatively new community hub – The Hub on the Hill – which runs many classes and services for the community with an emphasis on older residents.

Katrien and Sofie are smiling, standing in front of Pendennis Castle in Falmouth, Cornwall

Katrien and Sofie at Pendennis Castle, Falmouth, Cornwall

The cultural exhange and sharing is important for Interreg2Seas funded projects. They promote cooperation between regions and countries to enhance economic and social development in our own countries and across borders. Our HAIRE 2Seas partners share the common challenge of supporting people to age well in rural areas, where loneliness and isolation and mobility problems are just some of the themes being tackled. Having had very few opportunities to meet due to restrictions brought about by the Covid pandemic, it was inspiring to share experiences and perspectives from nearly three years of HAIRE action and learning in our respective locations.

The HAIRE teams from East Sussex and Belgium are looking over a vista of housing and fields near Rye

Steve, Sue and Naomi from East Sussex taking the Belgians on a tour of their locality

At the initial meeting in Devoran, the village in Feock parish where the council offices are located, the difference between locations felt quite stark to our Belgian colleagues: Laakdal is a municipality with a population of around 16,000, whereas the population in Feock Parish numbers around 3,700. The larger East Sussex pilot sites felt more familar to the Belgian team. Yet one of the most difficult challenges for all locations has been reaching members of the community who may be in need, or may benefit from HAIRE’s activities, but who are almost “hidden.”

The extended HAIRE team pictured in the "warm space" at Feock parish council

The extended HAIRE team pictured in a community space at Feock parish council

However, as a result of the emphasis the HAIRE toolkit placed on listening to residents, the needs of the older population as a whole can be better taken into account. Now that HAIRE and its ethos of co-creation and listening is familiar to each department and area of responsibility, the views, opinions, needs and ideas of residents are being heard, and this has led to subtle changes in the system. Different methods to listen and co-create products and services have been introduced in all of our pilot sites to ensure their older residents are included in important decisions.

Feock now has an information and help line, originating out of the Covid pandemic, but which has become a staple of the parish. A legacy of HAIRE is that parish-based decisions take into account any impact on the older population in a way that they may not have been so obviously before. It is the same in Laakdal: the planning department, for example, is aware of the way its decisions impact the elderly – and they are now prepared to consult the HAIRE team for information about how they might best move forward with their works.

East Sussex partners have done an excellent job by instigating local and national design innovations after working with the RSA, the royal society for arts, manufactures and commerce (“committed to a world that is resilient, rebalanced and regenerative, where everyone can fulfil their potential.”) Their Hastings and Rother Ageing Network meets monthly to network with local organisations, groups and individuals with a focus on how they can work together to make Rother and Hastings healthy and supportive places to grow older in.

From a longer term, strategic standpoint, Feock has made the decision to work with partners to develop a formal age-friendly community as our partners in East Sussex have done. The Guided Conversations in pilot sites illustrated the multiple dimensions of ageing well, which prompted the need for a holistic system response, and the UK arm of the World Health Organisation’s Age Friendly Communities programme is well aligned with the aims of the HAIRE project.

As Katrien and Sofie pointed out, the pilot site comparisons were useful, showing commonalities and differences and making them reflect on what went well in their own communities – and how “HAIRE thinking” could be built into longer term planning.

“Feock felt very isolated in comparison to Laakdal. The lack of public transport, the lack of shops, the very rural environment, the huge amount of second homes … I would think that building the community would be very difficult. Yet they succeed to organise meetings where 80 people attend and they make the most of small things (the red phone booths made into small libraries). Well done Feock! Rye felt more like Laakdal. What stood out was that both pilot sites are much more in contact with the church. In Belgium the church doesn’t organise much and in our pilot site the church isn’t involved. What was also different is the health part. I think that in the UK the health partners and health “input” is bigger than in Belgium. In Laakdal it’s more community building and well being than health. What I think both pilot sites did very well is thinking about life after HAIRE right from the beginning of the project. I believe that that will make it possible to continue and embed HAIRE better.”

The Belgian team are pictured with people from Feock and the University of Exeter - and the HAIRE mascot, a Corgi called Treacle

The Belgian team with Feock and the University of Exeter – and the HAIRE mascot, Treacle

East Sussex Conference: Innovations in Healthy Ageing

View from the De Warr Pavilion

19th October 2022 saw our colleagues at Rother Voluntary Action and East Sussex County Council hold a Healthy Ageing social innovation workshop at the De Warr Pavilion in Bexhill-on-Sea. The conference brought the community up to speed on what the team has achieved so far through HAIRE. It was a thought provoking day, with our partners not only sharing innovations devised so far, but also brainstorming with the community about new place-based innovations for healthy ageing.

Kate Leyshon stands with two colleagues from RVA

HAIRE’s PI Catherine Leyshon with colleagues from Rother Voluntary Action

Collaboration between VCSOs, public and private sector and older people continues to lie at the heart of much-needed changes to the design and delivery of services, and it was exciting to see so many people present who were clearly committed to improving the lives of older people. From the start, there was a lot of energy in the room, and there was a very high level of interaction and ideation throughout.

Four key themes emerged from the HAIRE project’s Guided Conversations and form the basis for innovations in Rye and Robertsbridge and beyond: Loneliness and Isolation; Transitions and Life changes; Planning for the Future and Staying Active.

A tweet describing the Life Transitions service briefly and calling for volunteers

The Life Transitions Service pilot was launched in summer 2022

One result (that crosses multiple themes, in fact) is the team piloting a “Life Transitions Service.” This has, at its heart, the simple truth that the further ahead you can plan, the better the outcome. The Guided Conversations showed that sometimes, the decisions people make when moving to rural areas are not always ideal, as they can fail to take their ageing needs and later life changes into account – and end up encountering loneliness, isolation and other difficulties.

The aim of the service is to help people arrive in later life as prepared as they could be, and to provide a listening ear and a signposting service to help individuals make important decisions that can help make a positive impact on later life. Volunteers have been recruited and trained in using the approach as an example of a new model of service focused on prevention. The volunteer model for the Life Transitions service is being rolled out next year, and the team are considering ways to extend the service beyond their local area.

Designers were asked: How might we create joyful place-based opportunities for people across generations to improve planetary health?

Another innovation scheme in progress is the RSA/HAIRE Design Competition. The RSA – the royal society for arts, manufactures and commerce – is all about social impact, and the competition includes factors that go beyond personal, social and community issues. The partnership came up with a competition for design students to combine planetary health and ways to work intergenerationally to inspire healthier communities.

Winning designs will be tested in the summer of 2023, and included in the Age Friendly programme to ensure a long-lasting legacy. In parallel, there will be a community design competition, which was kicked off at the workshop: “How might we create fun opportunities in local communities for younger & older people to come together and improve each other’s health & the health of the planet?” All sorts of ideas were mooted: from Ready, Steady, Cook at the local food bank to a rickshaw club for greener, healthier, intergenerational transport.

Attendees all smiling as they write down their ideas for green healthy ageing initiatives

Kudos to product design student Jacob, who travelled down from Loughborough to hear all about HAIRE in order to better shape his design team’s submission.

Regarding strategic, system level innovation, East Sussex continues to develop a formal ‘age-friendly community’. The Guided Conversation analysis illustrated the multi-dimensional and interconnected dimensions of ageing well, which prompted the need for a holistic system response. The team (ESCC and RVA) worked with Rother District Council  – who are an official observer partner – to write an application to join the UK arm of the World Health Organisation’s Age Friendly Communities programme, as their approaches and domains of interest are well-aligned. The application was approved by the Rother District Council Cabinet and then by the Centre for Ageing Better, who run the UK AFC Network. The HAIRE Project collaborated with Rother District Council, local volunteers, and other stakeholders to develop the local AFC programme, holding a visioning workshop with key councillors and other local stakeholders to identify and agree priorities. These were presented and discussed at the conference, which finished on a futuristic note and a brainstorming session creating innovations 50 years into the future.

It was an inspiring day! 

Paul Bolton standing at the podium at the HAIRE conference

“It was great to bring aspects of the HAIRE partnership together and highlight the wider dimensions of the project. Our aim was to focus on the innovations to boost the momentum around Healthy Ageing going forwards and to set out the HAIRE legacy.” – Paul Bolton

 

Kate’s Grand Tour Part 3: Training in Adjacent Areas

One of the objectives of our project is to extend the use of the HAIRE toolkit beyond the borders of our pilot areas. Kate’s visit to Laakdal (one of our pilot sites) included training new volunteers in the village of Bergom in the neighbouring municipality of Herselt. This region is a good example of how the toolkit can be customised to suit the community it is used in. Assisted dying is legal in Belgium, and the toolkit needed to include training volunteers in conversations about end of life. This is the third of four short blogs about Kate’s visit to Belgium in April, 2022.

On my second full day in Belgium, myself and the local project team (Katien, Sophie and Severine) train Jill Van der Auwera from the neighbouring municipality of Herselt, which comprises the villages of Herselt proper, Ramsel, Blauberg, Bergom and Varenwinkel. The sat nav takes me to an empty field about 5k from our meeting point. Thank goodness for Google Maps.  

We meet in a community hall in a small village surrounded by farmland and forests. This area feels more remote than Vorst, with more small, scattered settlements. The team in Laakdal – including the volunteers – will help to train professionals and volunteers in Herselt in the next few weeks. The issues that face their older community – especially the rising cost of living – are very familiar. We incorporate the insights from Laakdal’s volunteers into the session, which really helps with the practical aspects of applying the HAIRE toolkit elsewhere. After our session, we walk through the quiet, neat village to the magnificent Catholic Church with its lofty, modern interior and high, vaulted wooden ceiling.  In the evening, I drive to Bergom to attend the training of volunteers in conversations about end of life. This is a particular focus for Herselt and an issue for which they have adapted their Guided Conversations. Although the training is in Flemish, I keep up with the slides by putting a few key phrases from each into Google Translate. The training covers why and how we should talk about and prepare for the end of life along with useful case studies. Assisted dying is legal in Belgium, so some of the training is about that. A new model of palliative care is presented which introduces elements of palliative care alongside continuing treatment in a more gradual way. This breaks down the cure/care dualism in which only when the search for a cure ends does palliative care begins. Instead, this model seeks to open up the conversation about the journey towards the end of life more gradually and in a supportive and empathic way. It is a moving and very productive session.

 

Extending the HAIRE toolkit: Guided Conversations with In The Mix Project

Over the past couple of months, a small team from the University of Exeter’s Social Innovation Group has been working on adapting HAIRE’s Guided Conversation tool for use in youth work. Two interns, Matilda Ferguson and Lewi Connor, have been involved in this process, and Matilda very kindly agreed to write a blog about it. Read on…

The HAIRE project aims to support older people in rural areas. One of the systems tested by the HAIRE project is Guided Conversations. These take the shape of a semi-structured discussion, prompted by images, general themes and talking points such as the local area, relationships, interests and community. Using the Guided Conversation tool, the HAIRE project has been able to explore the isolated situation of older people in rural areas, and identify their needs and desires. The Guided Conversations became not only part of a study into the rural isolation experienced by older people, but a tool for combatting it.

We have been working alongside In The Mix to explore implementing the Guided Conversations tool into youth work in rural areas. The In The Mix Project (ITMP) is based in the small town of Wiveliscombe, Taunton Deane. However, the charity provides youth and community services across Somerset. ITMP offers informal educational, activities and positive opportunities programmes to provide learning, skills and experiences, which supports young people’s personal, social, emotional and professional development, as well as boosting self-esteem and confidence. Their approach to youth work is flexible and based on issues and values prevalent to young people, their communities and their environment.

Image taken from In the Mix Project website

Working alongside the charity’s project manager John Hellier, we have tailored the prompts and structure of the HAIRE Guided Conversation to fit the focus of ITMP and context of youth work. Our version of the Guided Conversation covers three themes: place-based’, ‘people-centred’ and ‘empowerment’. We have also adapted the tool into a new format: an app. The app shows participants these themes, as well as some sub-topics, image prompts and radars which shows how positively they rate the topics discussed.

We hope that the Guided Conversations will help us to understand the situation of young people living in rural places in terms of the issues and relationships they have with their areas. This research will help youth work in rural areas to be responsive to young people’s needs. As well as this, we hope that like we have found in the HAIRE project, the Guided Conversations themselves will not just be research tools. The discussion provides opportunity for people to open up, share, connect and be heard. This itself will combat isolation and prompt discussion about solutions. The app also provides the opportunity for action through its ‘signposting’ feature, which will allow young people to find existing services to support them.

Over the last week, Lewi and Matilda went up to Exeter to meet with John to try it out. Our practice guided conversation lasted almost three hours and was a great way to understand how the tool would work in practice. After a few adjustments, the app is ready to be tested and we look forward to trying it out at ITMP sessions over the next couple of weeks.

Matilda Ferguson

Image taken from In The Mix Project website

 

 

 

 

Talking Deck to help people with life and health issues

The Talking Deck is a new resource that has been co-designed by researchers from the University of Exeter, staff and volunteers at CoLab Exeter’s wellbeing hub, people with lived experience of homelessness, and artist Hugh McCann. The project is aligned with Project HAIRE and is based on the Guided Conversation model, showing how the HAIRE toolkit can be customised for different target groups.

The Talking Deck aims to facilitate conversations that are led and shaped by individuals seeking support. Sometimes the purpose of a conversation is simply to allow individuals to share their experiences with staff and volunteers at CoLab Exeter. As seen below, the cards in the deck include a collection of symbols, words and place-based images. They are carefully curated to help people speak about the issues that are important to them.

A variety of Talking Deck cards are in the photo, e.g. a key, a heart, trainers, animals, pictures of Exeter and words such as 'yesterday', 'future' and 'fear'.

Over a series of workshops, staff, volunteers, researchers and people with lived experiences came together to co-design the Talking Deck pack.

“Listening and co-production has been at the heart of this project. We’ve created these together with people from all sectors and walks of life. The cards are a way to facilitate conversations and help people find a way forward without getting to crisis point. People want to be listened to, first and foremost. To be seen and be validated.”  — CoLab Joint CEO Fiona Carden

The project was a partnership between researchers from the University of Exeter (Catherine Leyshon and Shukru Esmene from the Social Innovation Group‘s HAIRE team and Lorraine Hansford from the Wellcome Centre for Cultures and Environments of Health), CoLab Exeter and Devon Mind, funded through HAIRE and an ESRC Impact Accelerator Account (IAA) award. The IAA helped to translate the main principle of HAIRE’s Guided Conversation tool into a resource that suited CoLab Exeter’s working culture and the individuals who use their wellbeing hub. The principle here being the use of meaningfully co-designed visuals to facilitate wellbeing-related conversations.

“Seeing the Guided Conversation transform into the Talking Deck has been an incredibly exciting and rewarding process. Transferring our tools into new settings to help different groups and organisations always depends on successful co-design. We have worked alongside staff from CoLab and people with lived experience to produce something that can genuinely help people to have more in-depth, productive conversations about their needs, aspirations, hopes and fears.” — University of Exeter researcher Professor Catherine Leyshon

CoLab Exeter’s wellbeing hub hosts around 30 voluntary sector and statutory organisations who support people in Exeter with experiences of homelessness, addiction, the criminal justice system, the care system and domestic abuse. Over a series of workshops, staff, volunteers, researchers and people with lived experiences came together to co-design the Talking Deck pack. The packs are currently being trialled by staff and volunteers at CoLab and in other organisations, for example Julian House have experimented with using the Talking Deck in key worker support sessions with young adults in supported accommodation. So far, feedback from users of the Talking Deck has focused on how the cards help facilitate conversations that are led by the individual, rather than the staff member.

“It’s been really exciting to hear people’s reactions to the new cards. Support workers who have tried them out reported back that they were surprised how well such a simple tool opened up conversations, and helped people to talk about things that were important to them that they hadn’t raised before.” — University of Exeter researcher Lorraine Hansford

Workers commented that using the cards had given them more insight into people’s interests and concerns, and ‘opened different doors’ for people to talk about what is important to them, with issues sometimes emerging that would not necessarily come up in standard assessments used by the organisations:

“I was sceptical at first… I was quite surprised at how it was more powerful than I thought.”

“It’s another way of communicating with people, pictures have a connection to memories. For people who are vulnerable, talking can be intimidating, and it can bypass that in a gentle way.”

There is still work to be done, as the project does not intend to be prescriptive about how the resource is used. Ways of using the cards need to consider how some individuals may find engaging with the entire Talking Deck overwhelming and/or feel unsure about where to start. Continued exchanges between organisations that use the cards will be valuable in promoting the flexibility of the resource and in sharing new practices. Importantly, a Mental Health Alliance, including CoLab Exeter and Devon Mind, can potentially provide a platform for practice-led exchanges and skills sharing to take place. The Talking Deck’s launch will engage members of the Mental Health Alliance in scoping the coordination of such a platform.

Overall, the Talking Deck can be used informally in different settings to help guide conversations. The cards predominantly intend to give people choice about the topics that they wish to discuss, whilst helping to start conversations that may be difficult for people to raise.

After collating a last round of feedback, the finalised Talking Deck was launched at an event at CoLab Exeter on 3rd May 2022.

For more information, contact: Professor Catherine Leyshon (c.brace@exeter.ac.uk) or Lorraine Hansford ().

Picture of collaborators from MIND, CoLab and the University of Exeter

Left to Right: Tom Cox (Devon MIND), Fiona Carden (CoLab), Lorraine Hansford and Catherine Leyshon (University of Exeter)

 

 

Kate’s Grand Tour Part One: A Visit to Rother

Professor Catherine Leyshon, our Principal Investigator, was able to travel for the first time since our project launch in early 2020. She referred to her trip as the “Grand Tour”! We asked her to write about her journey to East Sussex and subsequent visit to Laakdal in Belgium, and give us a writerly flavour of what those places look and feel like, since we’ve been unable to visit. Here’s part one, starting in Rye, East Sussex. More posts to follow!

I arrive at Rye station in afternoon spring sunshine opposite Jempsons, which looks to be a well-stocked grocery store/deli with attractive displays. It’s a short walk to the Ship Inn through the historic redbrick town centre. It’s rush-hour in Rye, with children eagerly getting on the train home from school. The offices of the Bluebird care agency remind me that Rye has an aging population, many of whom suffer from isolation and loneliness. This is why Rye is part of HAIRE, along with the nearby town of Robertsbridge, both in the county of East Sussex.

I turn off the delightfully named Wish Street onto Wish Ward in the direction of a disused factory, a piece of industrial heritage referencing the area’s past. A former bakery, it now houses a pottery. I walk past picturesque redbrick and half shingle houses. The pretty townhouse along a cobbled street with a new Jaguar parked outside tells a story that I’m only too familiar with from Cornwall where the picturesque rural setting can hide great disparities in wealth. Mermaid Street, with its ancient, rounded cobbles, opens up to my left. The Ship Inn – my destination after 7 hours traveling from Cornwall, sits in an attractive riverside location. After dumping my bags, I go for a run along a levee between the river and a nature reserve. It’s a lovely part of the world – startlingly flat compared to Cornwall.

The next day, I meet four volunteers from HAIRE and the team from East Sussex County Council, Rother Voluntary Action, and Lorna Ford, the new Deptuty CEO from Rother District Council. We all feel thrilled to be able to meet up after two years on Teams. In that time, 16 volunteers have been recruited and trained, 76 Guided Conversations have been held and more than 200 hours of information about health and wellbeing have been used in the research analysis. Key themes prioritised through the innovation process are loneliness, accessing information, life transitions, and staying active.

We have a great meeting, discussing the volunteer experience of using the HAIRE toolkit – especially the Guided Conversation – and the legacy of HAIRE which will be felt through the pilot projects in Age Friendly Rother, now officially a part of the World Health Organisation’s Age Friendly Community programme.

The eight domains of Age Friendly Communities are illustrated. They are: Communication and Information, Community and Healthcare, Transportation, Housing, Civic Participation and Employment, Outdoor Spaces and Buildings, and Respect and Social Inclusion. 

Above: the eight domains are Communication and Information, Community and Healthcare, Transportation, Housing, Civic Participation and Employment, Outdoor Spaces and Buildings, and Respect and Social Inclusion. 

 

 

HAIRE is about “a good old age”: project progress in Laakdal

Thanks to our colleagues in Laakdal for sending us a news article which was published after a large stakeholder event discussing the co-creation and prioritisation of local social innovations. Below is a translation into English of the article by Annelies Frederickx published on Wednesday 20th October, 2021. You can read the original article at source here.

The seniors of Laakdal debate four themes: mobility, leisure, caring for tomorrow and communication — © AF

Laakdal is the first municipality to undertake the European participation project HAIRE.

HAIRE’s pilot site in Laakdal involves a partnership between the local government and Welzijnszorg Kempen, an organisation specialising in the health and wellbeing of the most vulnerable in society, including older people. In Laakdal, 28% of the population is senior, so the municipality is ideally suited to explore the possibilities of co-creation with older people. There is also interest from adjacent areas, Mol and Herselt, in working with HAIRE.

Katrien Serroyen of Welzijnszone Kempen takes an active part in the debate. — © AF

The first part of the started in September 2020 with a neighbourhood analysis (a mapping of resources with residents in the neighbourhood; see this earlier blog post for an overview of what this entailed in Feock, UK, one of our other pilot sites.) Volunteers were then recruited to carry out “Guided Conversations.” Sixteen volunteers set out from the community to interview 71 older people. The respondents were 60, 70, 80 and 90 years old and they lived all over Laakdal. The Guided Conversations contain place- and person-related questions, as well as a section on personal empowerment. The results yielded a long list of more than a hundred action points. In consultation with the municipal council, the project team has filtered four priorities from this: mobility, leisure, care for tomorrow (dementia and early care planning) and communication. The older people surveyed all expressed the wish to rename the HAIRE project ‘A good old age in Laakdal’, as the English acronym did not resonate as strongly.

Sofie Schepers is an expert community-oriented care provider in Laakdal. — © AF

During the kick-off in the local meeting centre, some thirty people over sixty set to work on the four priority themes. In each domain, they identified the most important difficulties and looked for possible solutions. Rosa Wilms took an active part in the debate as she has been involved from the start: “When I read the call in the municipal information sheet, I immediately applied to be a volunteer”, Rosa Wilms reveals. “I was alone and this seemed to be an ideal pastime for me. I like to chat and through the project I was also able to make new contacts. I had a total of ten conversations, four online and six at home. They were all intense but wonderful conversations.”

Rosa Wilms has been involved in every phase of the project. — © AF

“My chats showed that older people in Laakdal struggle with a lack of respect from neighbours, young people and from traffic”, Rosa Wilms adds. “Of course there’s not much a municipal council can do about that; we all have to work on that together. I completely agree with the four chosen themes. Choices must of course be made and it seems realistic to me that the municipal council can achieve things in those four domains. The most important thing for me, however, is that we are being listened to.”

Difficult points to resolve or improve were noted for each theme. — © AF

Sofie Schepers, who leads the project for the municipal government, had good news for the participants. “The municipality is buying a van and it will be available to all older people in Laakdal. It can be used to provide transport to activities in all boroughs and we are also looking at the possibility of, for example, providing transport to the local market. The aim to provide ‘A good old age in Laakdal’ has only just started, but we are well on our way.”

L’impact du projet HAIRE : un portrait de notre site pilote à Feock (Translation)

Below is the French translation of an earlier blog post in English detailing the progress of HAIRE in the parish of Feock, one of our UK pilot sites. Thanks as always to our University of Exeter intern, Valentine Naude.

Cathy Whitmore, responsable administrative dans la paroisse civile de Feock au Royaume-Uni, est une interlocutrice fondamentale pour les différents membres de sa communauté. Durant cette dernière année, elle a passé le plus clair de son temps à répondre aux appels téléphoniques et à mettre en place des mesures d’assistance pour les membres de sa communauté – tout au long des divers confinements ainsi qu’au terme de ceux-ci. Elle a également rassemblé les points de vue de tous les intervenants qui jouent un rôle dans le perfectionnement et le développement de produits et de services visant à améliorer la vie des personnes âgées – et avant tout, les points de vue des personnes âgées elles-mêmes. Le projet HAIRE a donné l’opportunité aux résidents de parler de sujets qui leur tiennent à cœur.

Pendant cette période difficile, le projet a donné de la motivation, de l’énergie, et de l’assurance à tous ceux qui ont fait du bénévolat et travaillé au sein de la communauté, y compris les commerces, les écoles et les groupes religieux. L’esprit communautaire a été mis à rude épreuve tout au long de la pandémie ; dans un précédent article qui traitait de la bonté des bénévoles au plus fort de la crise COVID, nous remarquions que 150 bénévoles se sont portés volontaires pour venir en aide aux autres villageois. Pour cette raison, Feock n’a pas eu la moindre difficulté à recruter des « Aidants HAIRE » – il s’agit des bénévoles qui viennent à la rencontre des personne âgées pour mieux comprendre leurs attentes et leurs besoins. Il y a même eu un surplus de 50% en matière d’Aidants HAIRE recrutés dans la paroisse civile, ce qui a surpassé toutes les attentes.

Une interview récente, réalisée à Feock avec la bénévole Sue Thomas, est parue durant l’évènement en ligne « Virtual Voyage », créé par Interreg 2 Mers – qui finance notre projet – à l’occasion de la Journée de la Coopération Européenne le 21 septembre 2021. Sue a rejoint le projet dans l’intention de venir en aide à la communauté locale. Dans le cadre du processus de préparation des Aidants HAIRE, elle a suivi des séances de formation visant à inculquer aux bénévoles des compétences d’écoute, d’interview, de protection et d’autres encore, qui pourraient bénéficier non seulement aux individus, mais aussi à l’ensemble de la communauté. Alors qu’Interreg mettait en valeur le travail de tous ceux qui se trouvent sur le terrain à travers la zone européenne des 2 Mers, nous avons eu un aperçu des résultats obtenus par les bénévoles de Feock. Vous pouvez accéder à l’interview de Sue sur YouTube ici.

Selon Cathy, le projet a créé un point de ralliement pour les personnalités notables de la communauté – celles qui tissent des liens sociaux et celles qui les influencent. Il s’agit de personnes qui faisaient déjà du bénévolat, en proposant et en dirigeant des activités de groupe, et les membres des conseils, par exemple – toutes des personnes qui ont un intérêt direct dans l’amélioration de la vie de nos séniors. Travailler ensemble sur le thème central du bien vieillir permettra à terme d’ouvrir la voie à des solutions plus solides et interconnectées. La paroisse civile de Feock est constituée de plusieurs communautés, et le projet HAIRE leur a permis de se considérer comme une seule famille de villages réunis dans la paroisse civile de Feock, avec des problèmes et des préoccupations similaires, plutôt que des entités indépendantes sur une échelle d’importance et de statut, afin que plus de personnes puissent bénéficier des initiatives locales.

Le projet HAIRE a inspiré ses nouveaux participants et les a incités à présenter leurs idées et proposer leur aide. Un projet intergénérationnel a été lancé par un artiste local qui a découvert le projet HAIRE en discutant avec l’équipe, et ils sont maintenant en train de planifier un « Festival Memory Shanty ». Les séniors de la communauté feront le récit de leur vie et partageront leur point de vue unique avec des écoliers, qui travailleront avec des musiciens pour composer des chansons de marin basées sur les vies réelles de leur communauté. De manière générale, le projet HAIRE a donné l’opportunité aux gens de faire preuve de créativité et d’originalité – il n’y a « pas de mauvaise idée ». Il y a quelque chose de très puissant à voir les idées des uns et des autres se transformer en action positive.

Les conversations avec les participants ont amélioré notre compréhension des changements qui jalonnent le cours d’une vie, et de leur impact à un niveau multigénérationnel. Le vieillissement nous impacte tous, pas seulement les « personnes âgées ». Le danger d’un monde qui se rétrécit au fur et à mesure que l’on vieillit, nous exposant à la solitude, est largement reconnu. Sachant cela, les individus peuvent commencer plus tôt à planifier leur avenir, avec la participation d’organismes d’assistance.

Tous les sites pilotes visent à améliorer les services qui sont déjà en place et qui jouent un rôle important, ainsi qu’à établir un lien avec eux. A Feock, l’importance et la disponibilité croissantes de la prescription sociale permet aux résidents d’être dirigés vers des activités locales pour une multitude de raisons différentes, par exemple la perte d’un être cher, l’anxiété ou la solitude. Les bénévoles du projet HAIRE sont disponibles pour se mettre en binôme avec des membres de la communauté en fonction de leurs intérêts – par exemple la natation, le jardinage ou la promenade. Les bénévoles les accompagnent en leur tenant la main (métaphoriquement) pour les aider à découvrir ou redécouvrir certaines activités sociales, et ainsi développer confiance et relations. L’équipe a développé une liste « Que se passe-t-il ? » et un « Répertoire des groupes, services, et assistances téléphoniques » pouvant être envoyés aux résidents, qui sont plus tard contactés par téléphone et se voient offrir la possibilité de conseils supplémentaires et d’assistance s’ils en ont besoin à l’avenir. Toutes les activités organisées dans la paroisse civile sont annoncées et révisées de façon régulière dans un format accessible et inclusif.

Les ateliers CREATE qui ont eu lieu pendant la période estivale ont rassemblé tous ces individus dans un espace de tolérance pour qu’ils puissent partager leurs idées, exprimer leurs opinions, et se sentir écoutés et respectés. Le projet HAIRE a pu répondre aux remarques et à la demande en solutions rapides qui pourraient être développées sur le long terme. Il faut noter que le travail de vérification autour de la pertinence des services existants et le travail de création de nouveaux services ne s’arrêteront pas quand l’étude touchera à sa fin. Les communautés impliquées sont en train de développer un type de compétences et d’opportunités qui peuvent réellement changer les choses, et qui pourront évoluer avec leur temps jusqu’à garantir une culture d’écoute et d’apprentissage aussi naturelle que florissante, qui engendrera une action positive et adaptée aux personnes âgées.

Le projet HAIRE fait appel à ses intervenants à intervalles réguliers et de façon différente tout au long du projet, tandis que nous continuons de promouvoir un changement global et durable du système ainsi que d’amorcer et de développer des modèles innovatifs de prestation des services. Dans cette perspective, nous organisons régulièrement des réunions de groupe pour établir une ligne directrice, par exemple la « HAIRE Action Group Meeting » de la paroisse civile de Feock, qui a eu lieu en Septembre 2021.

The impact of HAIRE: A profile from our Cornish pilot site in Feock, UK

Cathy Whitmore, HAIRE’s administrative officer in the Parish of Feock, UK, is a key point of contact for community members. Over the last year, Cathy has spent her time fielding phone calls and organising support for community members throughout the various lockdowns and beyond, and collating points of view from all stakeholders invested in the improvement and development of products and services that aspire to support and enhance the lives of older people – most importantly from older people themselves. HAIRE has offered residents an opportunity to speak up on matters close to their hearts.

The project has provided a sense of purpose, energy, and confidence during a difficult period for those volunteering or working in the community, including businesses, schools and faith groups. The spirit of community has been tested throughout the pandemic; in a previous post discussing the kindness of volunteers at the peak of the covid crisis, 150 volunteers come forward to help their fellow villagers. Because of that, Feock had no difficulties recruiting “HAIRE Enablers” – these are the volunteers who meet with older people to understand their needs and service desires. In fact, there was a 50% over-recruitment of volunteer HAIRE Enablers in the parish, which exceeded all expectations.

A recent interview with volunteer Sue Thomas in Feock featured in our project funder Interreg 2 Seas‘ “Virtual Voyage” online event, which was created for European Cooperation Day on September 21, 2021. Sue joined the project in order to help and support her local community. As part of the HAIRE volunteer preparation process, Sue took part in training sessions designed to provide skills in listening, interviewing, safeguarding and other skills that not only benefit the individual, but the community as a whole. With Interreg showcasing the work of people on the ground all over the 2 Seas area in Europe, we were given a glimpse into Feock volunteers’ achievements. Sue’s interview can be accessed on YouTube here.

Cathy said the project has created a rallying point for key figures in the community – social weavers and influencers. These are people already involved in volunteering, offering and running group activities, and council members, for example – all people who have a vested interested in making the lives of our older people better. To work together on the central theme of healthy ageing will ultimately enable stronger and more linked up solutions. Feock Parish is made up of several communities, and HAIRE has enabled them to envisage themselves as a family of villages within Feock Parish, with similar issues and concerns, rather than separate entities on a scale of importance and status, so that more people can benefit from local initiatives.

HAIRE has given inspiration and motivated fresh personnel to come forward with ideas and offers of support. An intergenerational project has been initiated by a local artist who discovered HAIRE through conversations with the team and they are now putting together plans for a “Memory Shanty Festival.” Older people in the community will share their life stories and unique points of view with schoolchildren, who will work with musicians to produce sea shanties based on real lives in their community. In general, HAIRE has provided people with an opportunity to be creative and innovative – there is “no such thing as a wrong idea”. There is something very powerful in seeing one’s ideas turn into positive action.

The conversations with participants have provided a better understanding of life changes and their impact on a multi-generational level. Ageing impacts us all, not just “older adults”. There is widespread recognition of the danger of a shrinking life world as we age, which puts us at risk of loneliness. Knowing this, it means individuals can start to plan for the future earlier, with the involvement of supporting organisations.

All pilot sites aim to improve the services already in place that have value and link in to them. In Feock, social prescribing’s growing importance and availability means that residents can be signposted to local activities for a range of different reasons, including bereavement, anxiety or loneliness. HAIRE’s volunteers are available “buddy up” with community members depending on their interest – such as swimming, gardening or walking.

The volunteers provide a guiding ‘hand-hold’ to help people discover or return to social activities, developing trust and relationships. The team has created a ‘What’s On’ list and ‘Directory of Groups, Service, and Helplines’ which can be sent to residents, who are later contacted by telephone and given the offer for further advice and support if required in the future. All the activities in the parish are advertised and reviewed on a regular basis in an accessible and inclusive format. They even advertise opportunities in a community phone box.

The CREATE workshops held throughout the summer months brought people together in a safe place to share ideas, voice opinions and feel listened to and respected. HAIRE has been able to respond to comments and requests to make quick wins in the short term with opportunities to grow in the long term.

We are all thankful for the work of the amazing volunteers involved in this project. During June’s National Volunteer Month, service users were asked for any comments they would like to pass on to Feock’s volunteers as well as posting on Facebook pages for anyone who would like to thank a member of the community for their support. A beautiful “thank you tree” was put together by a talented resident and used as a backdrop to the CREATE workshop sessions.

Importantly, the work to look at the relevance of services and the creation of new ones won’t just “stop” when the research comes to an end. The communities involved are developing the sorts of skills and opportunities that can really make a difference and can evolve with the times to ensure an organic, thriving culture of listening and learning for positive, age-friendly action with the voices of residents at the fore.

The HAIRE project involves its stakeholders at regular intervals and in different ways throughout the project as we continue to pursue widespread, sustainable system change and to initiate and support innovative models of service delivery. One element of this is to hold regular steering group meetings, such as the Parish of Feock’s HAIRE Action Group Meeting. This took place in September 2021.

CREATE: New Models of Service Delivery (Spanish Translation)

One of the aims of HAIRE is to develop new models of service delivery for older people. In April and May of this year, we began our CREATE process, a participatory journey for stakeholders to develop social innovations. We wrote about this here in English and French (courtesy of Valentine Naude, our French intern). The university runs a Masters degree in Translation Studies, and as a result we now have this blog in a third language – Spanish! – thanks to student Amanda Ferguson.

CREATE: Nuevos modelos de prestación de servicios para personas mayores

 Ha sido una primavera fría y recia para todos los miembros de la comunidad HAIRE: el Reino Unido registró la temperatura más baja en abril desde 1922. Sin embargo, hoy brilla el sol y nos sentimos más esperanzados mientras nos preparamos para el verano y la apertura de nuestras comunidades. A finales de abril, los colaboradores de HAIRE habían elaborado los primeros borradores de los informes comunitarios de nuestras zonas piloto, que combinan la información obtenida en las conversaciones guiadas, los planes de acción y el análisis de los barrios. Nuestros colaboradores se preparan ahora para nuestro próximo gran reto: crear conjuntamente una prestación de servicios innovadora en los lugares piloto y fuera de ellos que responda a los retos identificados en sus zonas. Algunos retos son exclusivos de los centros piloto y otros se derivan de problemas comunes en la Europa rural.

A lo largo del mes de mayo, los colaboradores han recogido ideas y se han reunido con sus voluntarios, partes interesadas y comunidades de una manera extraordinaria. Por ejemplo, en East Sussex, los facilitadores de HAIRE han salido a pasear con su comunidad, y este acto de hacer que los voluntarios hablen con los miembros de la comunidad realmente los involucra en el proceso de generación de ideas y hace una aportación poderosa y profunda.

Aprovechando su experiencia en el pilotaje de acciones a nivel local, los colaboradores, las personas mayores, los colaboradores locales, los voluntarios y las agencias se reunirán en junio en un taller conjunto CREATE – Crossborder European Activity Testing Exercise (en español: Ejercicio Transfronterizo de Comprobación de la Actividad Europea) para compartir sus experiencias y apoyarse y asesorarse mutuamente. Los colaboradores se organizarán en Grupos de Aprendizaje en Acción, grupos transfronterizos que quieren trabajar juntos en innovaciones compartidas. El aprendizaje en acción es uno de los métodos que utilizan los programas eficaces para ayudar a los participantes a aplicar el aprendizaje en un grupo de apoyo. Este enfoque anima a los colaboradores a darle sentido desde la propia experiencia y apoya un auténtico intercambio transfronterizo de ideas.

También estamos aprovechando los talleres CREATE de junio para “conocernos” más personalmente. Todas las restricciones por el coronavirus han hecho que no hayamos podido viajar ni reunirnos con nuestros homólogos de los distintos países. La interacción con otros tendrá que esperar un poco más, pero hemos integrado un taller de escritura creativa en las sesiones, en el que veremos poemas sobre el envejecimiento en todos nuestros idiomas, nos escucharemos hablar en nuestras lenguas maternas y escribiremos y compartiremos nuestras propias experiencias personales y culturales sobre el envejecimiento. El ambiente de apoyo mutuo, la experiencia compartida y el aprendizaje cultural proporcionarán otra capa de profundidad y comprensión en nuestro intercambio transfronterizo mientras nos dirigimos hacia un cambio positivo para nuestras personas mayores.

Aquí está uno de nuestros poemas elegidos.

Larga vida, escrita por Elaine Feinstein

Finales de verano. El sol brilla. El eucalipto.
Es una fortuna más allá de cualquier merecedor
estar todavía aquí, sin más preocupaciones que las cotidianas,
ordenando plácidamente versos.
Contemplo un palo de canela
atado con rafia, los pinzones
en la hierba, y un arbusto rechoncho
que este año engendró un limón.
Estos días hablo menos de la muerte
que de los misterios de la supervivencia. Ya no
me siento sola, aún no soy frágil, y
después de la operación, reconozco cada respiración
como un milagro. Puede que mi generación no sea
ágil, pero perdónanos,
nos gustaría aguantar, tercamente
satisfechos – incluso mientras envejecemos.